“…The objective is not to make your links appear natural; the objective is that your links are natural.”
– Matt Cutts, Google
“Websites don't link to other websites. People point to other people's work.”
– Lyndon Antcliff, Cornwall SEO
“If you want links, not traffic, Twitter is pretty much useless.”
– Patrick Altoft, Branded3
“You have about 2.7 seconds to reach a linker. ”
– Lyndon Antcliff, Cornwall SEO
“It doesn't matter if a link is paid for or not. Important is if the end product looks like a paid link or not.”
– Patrick ALtoft, Branded3
“Search engines can automatically determine if a link is in a footer or sidebar and devaluate those.”
– Rand Fishkin, SEOmoz
“SEO is like Acupuncture and Homeopathy: It Works Even if You Don’t Know How or Why”
– Tad Chef, SEO 2.0
“SEO is only not seen as rocket science by those who already know it.”
– Danny Sullivan, Search Engine Land
“SEO is not SPAM.”
– Matt Cutts, Google